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Mondrian brand to return to London in Spring 2021

Accor and sbe have announced an agreement to turn trendy five-star London hotel, The Curtain, into a Mondrian hotel, marking the return of the brand to London and the UK.

In collaboration with current owner Reuben Brothers, the property will be converted to the Mondrian Shoreditch London after an update and restyling of the hotel, planned for completion next Spring. The Curtain Members’ Club will continue to operate alongside the re-branded hotel under its current name.

The 120-room property sits in the heart of Shoreditch, London’s creative and cultural hub. sbe will establish several of its signature food and beverage brands at Mondrian Shoreditch London, including a culinary experience by world-famous chef Dani García.

This will be the first time Chef García will open a culinary experience with sbe in London. sbe will also revive the taste-making rooftop lounge Rumpus Room, long-term fixture in London’s glamorous nightlife scene.  

Mondrian previously operated a hotel within the Sea Containers building on the South Bank, but this was rebranded in early 2019 when Lore Group took over management of the property from sbe.

The opening will be Mondrian’s sixth hotel in the global portfolio and a European flagship. It follows the recent launch of Mondrian Seoul Itaewon, and announcement to open Mondrian Bordeaux and Mondrian Cannes in 2021.

Accor took a 50 per cent stake in sbe in 2018 and the groups plan to open 50 new hotels internationally by 2022, of which 10 will fall under the iconic Mondrian brand including soon-to-be announced Mondrian properties in Australia, the Dominican Republic, Germany, the Maldives, New Zealand, Puerto Rico, Singapore, Thailand, and Vietnam.

sbe Chief Operating Officer Chadi Farhat said, “I am very proud to be working with Reuben Brothers and Accor to take over such a prestigious property and to bring Mondrian back to London. The city has been and will continue to be such a thriving market for our lifestyle hospitality offerings, and I am very excited to re-establish Mondrian as one of London’s most innovative and glamorous destinations.”