There’s promise for a swift recovery

A recent MICE Industry survey conducted by Tourism Review with over 500 industry workers from 31 countries shows a great deal of hope and optimism from the industry, which we wanted to share with our community as it left us feeling inspired. Of those interviewed, 67 per cent expect a return to pre-pandemic levels within one to two years for events with in-person attendance. In another indicator of the MICE industry growth, 64 per cent of global meetings & events professionals report increased budgets in the coming year. 

Richard Joslin, Co-Founder and CEO of inVOYAGE comments, “The survey also revealed that 81 per cent of all planned events this year are expected to have at least an element of in-person attendance which is a huge improvement from the position we found ourselves in this time last year. For us, it's less about business-as-usual and more about taking the lessons learned from the pandemic and creating events with maximum value, impact and sustainability.”

Another big discovery was that environmental awareness and sustainability is on the rise. 83 per cent of respondents confirmed that their businesses would be more considerate of sustainability when event planning and that they would be taking active measures to save energy, reduce waste and minimise paper use. True growth and innovation come from hard times and we predict that 2022 will be our most inspiring and innovative yet.